Latest Industry News

Bassmaster’s The Lake Y Project: Episode 3

Not always the most exciting thing to think about, but critical to a lake’s success is water clarity and vegetation. Hear from the experts on what’s best to grow big...

Eagle Claw: 100 years of American craftsmanship

Denver, CO – March 1, 2025 – More than a century ago, Andrew D. McGill set out to create a better fly. The immediatesuccess of the Wiltless Wing Fly established...

The Ike Foundation announces 2025 college scholarship winners 

May 29, 2025, Pittsgrove, NJ.  The Ike Foundation® is thrilled to announce the 2025 College Scholarship winners!    251 high school seniors from across the country with an earned GPA of at least 3.2...

2025 Toyota Bonus Bucks Owners Tournament set for Lake Guntersville

Guntersville, AL (May 29, 2025) – Legendary Lake Guntersville will host the 14th annual Toyota Bonus Bucks Owners Tournament for the first time this fall, on October 25-26, 2025. Located...

Banks Shaw leverages Yamaha Power Pay and a lifelong passion for fishing

When it comes to chasing bass at the collegiate level, few anglers embody passion and precision like Banks Shaw. A junior at the University of North Alabama, Shaw is more...

Bassmaster Elite Series Pro Bill Lowen Joins PiranhO2 Oxygen Enrichment Systems Pro Staff

Brookville, Ind. – May 14, 2025 – Talk to any bass angler, and it won’t take long to realize they are obsessed with the bass. Talk to a person who competes...

College: Trey Marco and Jake Rowlands take the Victory at Buggs Island

Nation: Erik Brztowski takes the Day 2 lead at James River

Combs Claims $1,500 with Yamaha Power Pay at Pasquotank

Bassmaster Elite Series pro Keith Combs didn’t leave the Pasquotank River with a trophy, but he did leave with a hard-earned $1,500 Yamaha Power Paycheck and a big reminder about trusting...