Latest Industry News

Find the highway to success

The water temperature in my neighborhood is in the 50s. That’s still a fall bite, although the bass are starting to move away from the flats and the baitfish. It’s...

Randall Tharp discusses how to weight your frogs

Randall Tharp says a weighted frog might actually increase your hook-up ratio.

DIY kayak tie-down

The right search bait with Ike

Mike Iaconelli talks about how important it is to use the right search bait when fishing a new body of water.

Golightly is first woman to compete in Nation Championship

Becca Golightly brushes off the historical moment the Wyoming woman will make at the 2016 Academy Sports + Outdoors B.A.S.S. Nation Championship presented by Magellan Outdoors. “There really should be...

Why innovation matters

For the past couple of weeks I’ve talked about how excited I was to visit Japan and see what they were doing with bass fishing. The point of that conversation...

Schultz dishes on the new Skitter V

Bernie Schultz talks about the strong aspects of the new Rapala Skitter V.

Staying organized helps Tharp catch more fish

Elite Series pro Randall Tharp talks about why it’s important to stay organized.

Kayak bass fishing: SeaDek install

James Hall and Thomas Allen demonstrate how to install SeaDek into the base of your kayak.

What’s so great about the punch shot rig?

This new technique is really exciting to me. That’s unusual. It’s hard to learn something new or to get really fired up about a new way to catch bass after...