Latest Industry News

Well done, Patches

Randy Howell is our new Classic champion. I know it was a photo finish, that he came from behind, had huge sacks of fish and that he’s a really nice guy with a really nice family. But that’s not the story I want to tell.

2014 GEICO Bassmaster Classic presented by Diet Mountain Dew and GoPro

A tough day

I guess today shouldn’t surprise me. I had a tough practice and I had a tough first day at the 2014 GEICO Bassmaster Classic presented by Diet Mountain Dew and GoPro.

And the winner is …

Iaconelli spells out three things this year's champ will need to win.

Today was a little better

Sometimes you don’t see the whole picture, because there isn’t one.

3 practice days and 10 fish

I can summarize things by saying that this is Classic number 15 for me and I’ve never had a practice this bad. Seriously, this is the worse one ever. It’s bad. There are no two ways around it.

Ike Live! debuts in February

OK folks, I’m really excited about our new project. It’s called Ike Live! What we’re going to do is take our fan interaction to a new level.

This time it’s for real, Part 2

One interesting thing about the 2014 GEICO Bassmaster Classic is that there won’t be one main pattern that dominates.

Sponsorship’s bottom line

People hate me (yes, hate me) for admiring Danica Patrick. They say I’m on this beauty queen and no skill campaign. Those people are clueless.

This time it’s for real

The Geico Bassmaster Classic will be here in just a few short weeks, and this one is going to be special.