Latest Industry News

PLANO Weekend Series: 3500, 3600, 3700 Speedbag

Most anglers work hard all week with plans to hit the water on the weekend. Days off, and more important, days out fishing are why most of us work in...

What’s new with the Z-Series Tackle Bags and Backpacks

Plano Z-Series features zipperless bags that eliminate the frustrating failures that are common with many traditional zipper bags. Each bag is designed to give you unobstructed, worry-free access to your...

PLANO Weekend Series: 3500, 3600, 3700 Tackle Case & Deluxe Tackle Case

The PLANO Weekend Series Tackle Cases and Deluxe Tackle Case are focused on the casual angler. The Weekend Series Provides affordable tackle and gear storage options. No matter where you...

PLANO Z Series Tackle Backpack for the angler on the go

The Plano Z-Series Tackle Backpack was made for anglers on the go. The zipperless rucksack design allows for quick access, or complete watertight seal, even in wet, cold conditions. The...

Frabill Conservation Net Family

A fishing or landing net is a crucial piece of equipment to land the precious fish we target. Hours of planning, time on the water and analyzing fish lead to...

Toyota Talks with AOY Champ Clark Wendlandt

It’s been a long and crazy spring

It’s been a strange spring for my family, your family and the entire planet. But it’s been equally weird from a fishing standpoint as well. Our weather patterns here in...

Kayak bass fishing: Shaky head bonanza

James Hall and Thomas Allen get the Hobie kayaks out for an exciting afternoon of bass fishing. James had to ask Thomas for one of the secret baits, because he...

Inside Elite Kayaks: Combs’ Old Town Kayak

Bro Series: Jocumsen and Palaniuk

Without knowing it at the time, the dreams of Carl Jocumsen and Brandon Palaniuk merged simultaneously, and without either angler knowing the other. Dreams soon turned to reality for them...