No ordinary Joe
Advertorial Content Roughly 37 years ago a boy named Joe cast a live crawfish he’d caught in a nearby canal into Long Beach, California’s El Dorado Park pond with his...
Top Tackle: This prespawn crankbait retrieve tricks them
In this Top Tackle video, Cole Sands gives his favorite crankbait style and retrieve for the prespawn season. Sometimes they want a fast crankbait, sometimes slow, but almost always want...
Boujee + bassin gear guide
From forward-facing to fashion-forward… boujee baits and boujee bass are trending.
Top Tackle: Finding a setup sized for you
In this Top Tackle video, Jason Christie gives his ideal jerkbait setup, but emphasizes the importance of dialing in your equipment for your size and comfort. That will help your...
Top Tackle: Crank shallower than you think in winter
In this Top Tackle video, Beau Browning whips out the red crankbaits that we come to love this time of year. That color and other hues of it are huge...
Gear Review: Z-Man ChatterBait MicroMax
WHAT IS IT? Z-Man ChatterBait MicroMax WHAT SETS IT APART? The same sound, the same vibration, the same lateral line-tingling appeal; only in a smaller package. Four years after Z-Man...
Gear Review: SEVIIN GX Casting
WHAT IS IT? SEVIIN GX casting reels WHAT SETS IT APART: Offered in right and lefthand options, SEVIIN GX casting reels come in 6.6:1, 7.3:1 and 8.1:1 gear ratios. Each...
Top Tackle: Is a ChatterBait replacing a spinnerbait?
In this Top Tackle video, Bill Lowen faces the reality that the bladed jig may have replaced the spinnerbait in certain ways. Early in the season, Lowen adds bulk to...
Elite Man Caves: Tristan McCormick
Take the virtual tour of the ultimate shop for relaxing, working and downtime.
Gear Review: Lew’s Speed Spool RX
WHAT IS IT? Lew’s Speed Spool RX WHAT SETS IT APART? Lew’s signature P2 Super Pinion is a double-bearing gear designed to improve gear longevity and ensure consistently smooth performance...