Gear Review: Maui Jim Big Wave
What is it? Maui Jim Big Wave What sets it apart? Based on the strength of its patented PolarizedPlus lens technology, Maui Jim’s Big Wave glasses take eye protection and...
Bass fishing fans hope to ‘build’ and win a Toyota Tundra
BIRMINGHAM, Ala. — One lucky B.A.S.S. fan will get the chance to “build” the truck of his or her dreams — and then drive off with it — as the...
Hank Cherry’s picks for awesome jerkbait action
If you hear the word “jerk” in the same sentence with Hank Cherry’s name, just hang on a second and know that the conversation’s steering toward the affable pro’s affinity...
Gear Review: Shady Rays X Series
What is it? Shady Rays X Series sunglasses What sets it apart? Shady Rays is an Independent, American-owned Sunglasses Company that builds HD Polarized shades featuring durable construction. All styles...
Q & A with Pure Fishing CEO Neil Eibeler
Just a month before the ICAST trade show — the biggest gathering of the year for the sportfishing industry — news reports revealed that Pure Fishing, the biggest tackle company...
Aaron Martens makes DUO his title sponsor
Aaron Martens increases R&D collaboration and announces DUO as his new title sponsor. DUO International, a major player in his endorsement portfolio, increased its collaboration between the angler and its...
Mercury reorganizes leadership team
FOND DU LAC, Wisc. – Mercury Marine, the world leader in marine propulsion and technology, has made a few strategic changes to its executive leadership team to better strengthen its...
Garmin introduces live sonar imaging
OLATHE, Kan.- Garmin International, Inc., a unit of Garmin Ltd. (NASDAQ:GRMN), today announced Panoptix LiveScope™ – a live scanning sonar that gives anglers higher resolution and easier-to-interpret images of structure, bait and fish...